Vresorts, a boutique leisure travel brand announces the appointment of industry specialist Arvind Razdan as Senior Vice President, Sales and Marketing. Razdan will be responsible for driving the marketing, sales, brand and PR strategies for the group in India and overseas. The newly hired leader is expected to play a crucial role in developing and implementing short term and long-term business plans for the firm. At V Resorts, he will be in-charge of creating a strong offline business support by market penetration in feeder markets such as Delhi NCR, Mumbai, Bengaluru and Ahmedabad. V Resorts’s product portfolio offers properties ideal for market segments like Inbound, student groups, niche corporate groups for offsites and trainings. Before joining V Resorts, Arvind Razdan was Vice President Sales at Royal Orchid Hotels where he was responsible for driving business for the group’s 16 hotels in the north. Prior to this, he has worked with InterContinental The Grand New Delhi, The Leela Palaces Hotels and Resorts.